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Inclusive Communication Services

Case Study

Hormones Under Your Hood Case Study

ASL and BSL video translation of a children's science book, filmed in studio with Deaf interpreters and edited into two digital editions.

Hormones Under Your Hood (HUYH)

At a glance

Project
Children's Book ASL & BSL Video
Partner
Hormones Under Your Hood
Location
Virtual

Objective

What if learning about your body could be exciting, empowering, and accessible to every child? Hormones Under Your Hood is a first-of-its-kind educational book that children can read, see, hear, and feel. It helps young learners understand their bodies and the important role hormones play in everyday life. Knowledge is power, and every child deserves access to it.

Case study

Services Provided

Inclusive Communication Services created an American Sign Language (ASL) and British Sign Language (BSL) video format of the HUYH digital book.

Traditional print books aren't fully accessible for Deaf children whose first language is sign language. Digital books provide bilingual access, combining sign language and written text.

The print book's content was adapted through Sign Language Video Translation. What this means:

  • Sign Language: A visual language used by Deaf and hard-of-hearing communities.
  • Translation: Converting information from one language to another while preserving meaning.
  • Video: The delivery format, supporting the visual nature of sign language.

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Accessibility in Children's Books

Author and creator Alison Kanani prioritizes accessibility and designed a book where children of all abilities can learn together.

Hormones Under Your Hood is available in dual formats.

  • The print edition combines braille, tactile illustrations, and text.
  • The digital edition brings together sign language, audio narration, captions, illustrations, and text.

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The Process

6

interpreters recruited for the ASL and BSL productions

  • Book Text Evaluation: The original text was carefully reviewed to prepare it for ASL and BSL translation. American Sign Language is not “English on the hands,” it has its own grammar, syntax, and cultural context.
  • Language Adaptation: Sign languages are not universal. Even though the UK and US share English, ASL and British Sign Language (BSL) are completely different languages. Research and preparation ensured that key concepts were accurately conveyed in both languages.
  • Building the Team: ICS managed the project and recruited a skilled team of six interpreters. Deaf interpreters played the key role, bringing native fluency, cultural insight, and visual storytelling skills to ensure translations were clear, natural, and engaging for Deaf children. The team also supported quality assurance, script supervision, and general studio operations.
  • Filming with Deaf Interpreters: The videos were shot in studio with Deaf interpreters leading the storytelling. Separate shoot dates were scheduled for the ASL and BSL productions.
  • Post-Production and Editing: The ICS Accessible Media Services team edited the videos to create two digital formats, ASL and BSL. The process ensured visual clarity, proper pacing, and precise alignment with the book's illustrations.

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Challenges & Solutions

  • Challenge #1: Orientation: Because the book is an interactive online storybook, it was important that the interpreter's gestures matched the images correctly, gesturing to their right (the viewer's left).
  • Solution #1: Mapping: The team carefully mapped all gestures to correspond with the on-screen images, ensuring visual clarity and accurate storytelling.
  • Challenge #2: Multiple Speakers: Role-shifting was essential to differentiate the characters in the book. Using a common sign language practice, the visual space was utilized to position the three characters in the right, center, and left fields.
  • Solution #2: Positioning: Strategic positioning and visual cues, along with color-coded teleprompter text, were used to clearly distinguish each speaker and ensure the story remained easy to follow.
  • Challenge #3: Accessible for All: Deliverables needed to be accessible for stakeholder review and external teams not fluent in ASL or BSL.
  • Solution #3: Guide Voice Added: All deliverable videos were provided with a standardized naming. A guide voice was added to help stakeholders not fluent in ASL or BSL to review and approve the media. This also allowed later external teams to prepare the videos for audio and captioning.

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Benefits

  • Quality: The project delivered high-quality 4K videos with vibrant colors, clear visuals, and engaging performances by Deaf interpreters, ensuring a fun and accessible experience for all children.
  • Educational Resource: The HUYH team was both passionate about and new to accessibility. ICS provided guidance by consulting, breaking down the basics, and ensuring their vision resulted in a final product that meets the needs of a truly diverse audience.
  • Marketing Support: A HUYH social media package was created, including short video posts designed to promote book events, highlight accessibility features, and support the book's release to a wider audience.
  • Community Engagement: HUYH story hour events were organized to introduce the book directly to children in the community, including Deaf and hard-of-hearing children. ICS helped support these events, helping to foster accessibility in educational storytelling.

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Impact

The first book in the series, Dopamine, has been released, with additional titles on the way as the Hormones Under Your Hood community and social following continue to grow. The ASL version of the book is available for free on the author's website and has received over 200 views within the first six months of release.

This series represents an important step toward making educational resources accessible for children of all abilities. By providing inclusive formats, it allows children not only to learn about their bodies but also to better understand how different children experience learning and access information.

200+

views of the ASL edition in its first six months

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Thank You

We extend our sincere thanks to the Hormones Under Your Hood team for their passion and commitment to accessibility. By creating a book designed for children of all abilities, they are setting an important example for accessible educational storytelling. Together, we are proud to help ensure that more children can access, understand, and enjoy learning about their bodies.

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In Their Words

“Thank you ICS team for the incredible partnership and support you've given us throughout this project. Your expertise in ASL and BSL interpretation has been essential in our recording process. We are especially grateful for the time you spent educating us about the Deaf community. Your guidance has broadened our understanding and directly shaped the quality and authenticity of our work. We look forward to continuing this meaningful collaboration.” — Alison Kanani

“Because of your dedication, we've been able to create an all-in-one book that we're genuinely proud of. Content that is more accessible, more thoughtful, and more aligned with the needs of the communities we serve.”

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